By An Jian, president of Carrier Networks Business Group, Huawei Middle East
Technological advances in mobile telecommunication networks will have a significant and profound impact on individuals, industries, society and the economy, transforming how we live and work, as well as altering existing business models.
Soon 5G will be a reality. GCC operators are moving fast to take the technological advantage as it will open up numerous avenues for growth. With 5G as a backbone, they will be able to deliver on services such as AR/VR, IoT, AI, autonomous vehicles, advanced robotics, 3D printing, wearable tech and many more.
To make the most out of the next evolution of technology, operators need to look beyond investing in new radio and core – they must adopt a flexible and efficient charging billing system, aka revenue management, in order to monetize the services that 5G will power.
The Huawei-architected, cloud-based digital revenue management product helps carriers open revenue ceilings and enable ecosystem monetization, thereby empowering business agility and smooth migration to 5G, while realizing value monetization through new 5G scenarios based on the current investment.
Find out how this product is designed to deliver key capabilities that represent operators’ future business growth.
Accelerating 5G monetization
H uawei’s 5G technology leadership is reflected in its extensive 3GPP Rel-15 standard contribution, and positions as the top contributor to the TS proposal. Huawei also enables 5G service rollouts through supporting NSA (option3) and SA (2/4/5/7). The following methods can also be used to support diversified 5G services, driving carrier revenue growth:
ü Support GUI-based offering configuration (or charging rule orchestration) and dynamic charging for different network slicing that requires different scenarios of service profile, such as QoS, latency, bandwidth and more.
ü 10 times performance improvement, billion connection, M-level resource sharing and second-level capability openness.
ü Build a centralized analyzer dashboard and intelligent analysis service: KPI fault detection service and SLA log analysis service to improve O&M efficiency by 30%.
Enabling ecosystem monetization
5G is going to change the business model, wherein operators will need to collaborate with partners to offer solutions to specific industry needs. Building a strong ecosystem will be very critical and will require an open platform. Huawei-designed Digital Revenue Management product provides 200+ Rich Atomic API, TM Forum Open APIs with easy and fast integration. Using cloud mid-end capability that provides flexible API orchestration, continuous integration / development, and design and development tools, it enables carriers' in-house teams to efficiently provide various micro-services and develop diversified services based on their capabilities.
According to a successful co-operation with operators in Southeast Asia, such capabilities help operators to open their telco assets, such as customer information and their billing relationship, and share such information with partners using real-time data distribution capabilities to promote partner offerings. One of the leading Sri Lankan operators managed to generate $40m with 50+ products enabled by 300+ open APIs.
Empowering business agility
Faster product launch time with simplified marketing user interface reduces tariff configuration complexity, and provides online charging verification tools to improve the tariff accuracy.
Template-driven configuration enables operators to take advantage of the global experience (use case library for 5G/4G services) that is the productized into the system.
Intelligent analysis service uses artificial intelligence modeling and training history data. Using financial loans as an example, the product aids in obtaining credit scores based on user profiles, periodically reviews data and optimizes the model. These actions greatly reduce the risk rate of loan breach.
Loan service offering for when a prepaid subscriber's account balance is insufficient, the subscriber can temporarily apply for a loan from the carrier to continue service use.