Sustainability is at the core of everything e& does. e& (formerly known as Etisalat Group) strives hard to operate responsibly and transparently by living its inspiration, “Make Possible.” e& is committed to having a positive impact on its communities while at the same time maintaining sustainable success. e& is embarking on a progressive roadmap to monitor, benchmark and continuously enhance its economic, environmental, and social performance.

Read more: e& Commits to Sustainability and Net Zero Emissions

For a growing number of enterprises of all sizes and across a wide range of industries, digitalization is opening the door to new business models and new revenue streams. The cloud is an important foundational technology behind those transformations, allowing companies to lower the cost and risk of digital adoption by reducing legacy on-premise systems and introducing more flexible consumption options that allow them to scale as needed.

Read more: SES: Adding Connectivity to the Cloud Marketplace

The digital future for the African continent is here. A continent that has experienced an explosive growth in data traffic now requires the necessary investments in innovative technology to leapfrog obstacles to inclusive development. Technology is changing how Africans work and live, with a continued migration to higher-speed networks and smartphones. Africa has become a springboard for future innovations, which is further complemented by its vibrant economies featuring the greatest entrepreneurial energy. Using its immediate recovery efforts to develop sustainable economic gains, the continent with the youngest population in the world — with an average age of 19.5 — boasts a large population of young people, who are advancing their societies by using technology to address various socio-economic developmental challenges.

Read more: Investing in Africa’s Connectivity to Fast Track a Common Future for Everyone

At AWS, the mission of our telecom industry business unit is to help telecom operators across the Middle East and Africa accelerate business value by reinventing communications together, innovating with them and for them, and engaging on their behalf with a broad ecosystem of telco partners and developers to deliver solutions. This enables them to apply the cloud model to the telecom model to benefit from the elasticity, agility, automation, performance and low cost of the AWS cloud. We are working with telecom operators in four strategic focus areas. We help them to: unlock growth by monetizing 5G and diversifying their core telco offering; reimagine their customer experience through leveraging AI/ML for personalized interactions for their end customers; simplify their operations with automation; and cloudify their networks.

Read more: Cloud Transformation for the Middle East and Africa Region – AWS Putting the Tools of Innovation...

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