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In an exclusive interview with Telecom Review, Reine Eriksson, CEO of CellMax, delved into the transformative effect of antenna upgrades on the data capacity of mobile operators. Notably, Rosenberger's site solutions in the Middle East facilitate the delivery of CellMax's advanced antenna solutions. For more insights on this collaboration and its offerings, delve into the article below.

Profound Impact of Antenna Upgrades on Data Capacity

“Upgrading antennas is not just about keeping up with the latest technology; it's a strategic move to boost data capacity,” said Eriksson. He emphasized that in CellMax’s latest trials and proof-of-concepts, they have observed “remarkable increases in data capacity, sometimes up to 40%.”

Regarding the technical aspects that contribute to such substantial improvements, Eriksson elaborated, “our antennas are engineered with the latest technologies for low loss and high efficiency to optimize signal propagation, reduce interference, and enhance overall network efficiency.”

“This, in turn, allows for more reliable and faster data transmission, ultimately leading to a notable increase in data capacity,” the CellMax CEO continued.

Enhancing Data Capacity of Mobile Operators

With mobile operators grappling with increasing data consumption worldwide, CellMax’s antenna upgrades directly address this challenge. Eriksson affirmed that by upgrading antennas, mobile operators can experience improved signal quality, reduced noise, and better coverage.

“These improvements not only ensure a better experience for end-users with faster download and upload speeds but also position operators to stay ahead in a highly competitive market.”

To highlight this benefit, Eriksson mentioned that they have replaced the existing antennas of a leading mobile operator with CellMax’s advanced models during a recent proof-of-concept trial, and it resulted in a “nearly 40% surge in data capacity.”

“The operator seamlessly accommodated the increasing data traffic, leading to improved customer satisfaction and a competitive edge in the market,” he narrated.


Antenna Upgrades Contributing to Mobile Communication’s Evolution

Eriksson further emphasized that the demand for higher data capacities will only intensify as we witness the global evolution towards advanced technologies like 5G-Advanced, the next level of 5G’s continued expansion.

“Our antenna upgrades position mobile operators to not only meet but exceed these demands. By providing robust and efficient networks, we contribute to the technological evolution, ensuring that the industry remains at the forefront of global connectivity trends.”

CellMax Supports MNOs to Lead in the Data-Driven Era

“CellMax is committed to being a catalyst for positive change. We aim to work closely with mobile operators, understanding their unique challenges and tailoring our solutions to address them,” Eriksson remarked. Through continuous innovation and proven results in data capacity improvements, CellMax will emerge as partners in the industry's journey towards a more connected and data-driven future.

In conclusion, Eriksson conveys this message to those mobile operators considering antenna upgrades, “To our esteemed partners, consider antenna upgrades not just as a technical enhancement but as a strategic investment. The potential for significant increases in data capacity is real and can give you a competitive edge. CellMax is here to support you in unlocking that potential and ensuring your networks are not just keeping up but leading the charge in the data-driven era.”

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