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e& Carrier & Wholesale announced the expansion of its Tier III SmartHub data center to the UAE’s capital, Abu Dhabi, providing state-of-the-art infrastructure and connectivity to support the entire region’s digital ecosystem.

The strategic expansion further solidifies e&'s global network enhancing its ability to serve businesses across various industry verticals. The upcoming data center in Abu Dhabi will be the fifth Tier III data center alongside the existing ones in Fujairah 1 and 2, Dubai and Kalba.

Accelerating Digital Adoption

The establishment of the new SmartHub location in Abu Dhabi marks a significant milestone in accelerating digital adoption within the country. By bringing advanced infrastructure closer to users, the SmartHub facilitates faster and more widespread adoption of digital technologies among businesses and individuals alike. This accessibility to cutting-edge digital services empowers organizations to streamline their operations, innovate more efficiently, and reach new heights of productivity.

Moreover, it enables individuals to harness the full potential of the digital ecosystem, whether for education, entertainment, or staying connected with loved ones, thereby driving socioeconomic development and empowerment across the nation.

Furthermore, the SmartHub's provision of geo-redundancy underscores its commitment to ensuring robust and reliable connectivity for customers. With duplicate systems strategically located in different regions, the SmartHub enhances resilience against potential disruptions or failures, minimizing downtime and ensuring continuous access to critical services.

This redundancy not only boosts the reliability of internet services but also instils confidence among users, reassuring them that their connectivity needs are safeguarded even in the face of unforeseen challenges. Additionally, by offering low latency and high-speed internet, the SmartHub delivers added value to customers, enabling them to experience smooth and responsive online interactions, whether it be for business transactions, multimedia streaming, or real-time communication, thus enhancing overall user satisfaction and driving continued digital growth in the country.

The opening of the new SmartHub location in Abu Dhabi is driving faster digital adoption in the country. It provides geo-redundancy, which means having duplicate systems in different locations, ensuring enhanced reliability for customers. Additionally, it offers added value by delivering low latency and high-speed internet services, catering to the growing demands of users for seamless connectivity.

Also read: e&’s Kalba Data Center to Anchor 2Africa Cable Landing

e&’s Long-Term Vision

Nabil Baccouche, e& Group Chief Carrier & Wholesale Officer commenting on the launch, said, “Our footprint expansion is aligned with e&’s long term vision of creating a digitally-empowered world through innovation and digitization. With the United Arab Emirates today playing a key role in the global economy, we are committed to delivering world-class connectivity solutions, facilitating global trade and investment. The hi-tech infrastructure and strategic location of Abu Dhabi will be a valuable asset to our customers and the wider business community.”

The new Abu Dhabi facility is Uptime Institute Tier III Certified, complying with the highest industry standards of data center performance and availability with an ESTIDAMA Pearl rating of 4 for sustainable design, construction, and operation, as well as a USGBC LEED Gold certification, adhering to strict environmental standards.

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