ZainTECH, the integrated digital solutions provider of Zain Group, demonstrated a highly successful participation at GITEX GLOBAL 2024, where for the second consecutive year, the company showcased how its innovative AI-powered enterprise solutions and digital transformation services are driving sustainability agendas across industries in the MENA region.
GITEX GLOBAL is the largest dedicated ICT and technology exhibition and conference in the Middle East, attracting over 100,000 visitors between October 14-18, 2024. The distinctive ZainTECH booth, which welcomed hundreds of clients and inquiring visitors, was built utilizing recycled material and designed for reuse, aligning with the company’s commitment to sustainability principles.
A competitive advantage for ZainTECH is the depth and breadth of its operations and solutions, which now span eight markets in the Middle East and Africa, and cover the entire ICT stack including cloud, cybersecurity, big data, IoT, AI, smart cities, modern infrastructure, drones and robotics, enterprise licensing, and emerging technologies, all under one roof.
Past Success: ZainTECH’s Participation at GITEX Global 2023: A Resounding Success
ZainTECH Booth
Andrew Hanna, CEO of ZainTECH, said, “Our growing portfolio of digital transformation services that were showcased during GITEX are helping enterprises achieve efficient and impactful returns from their technology investment. ZainTECH is strategically positioned to leverage AI-powered solutions with our end-to-end services to accelerate growth for enterprises through [the] monetization of data and digital assets in a sustainable manner.”
Hanna added, “Sustainability is no longer just a nice-to-have aspect of modern enterprise activity; it is essential to the development and longer-term success of organizations.”
ZainTECH Sustainability Tunnel
Technological Agreements
ZainTECH entered into a series of significant technology agreements at the show, reflecting the company's commitment to enhancing its sustainability-focused service offerings and driving innovation:
Urbi: A partnership with the developer of a cutting-edge geo-platform that integrates all the necessary data, algorithms, and tools to address challenges in mapping, location data, navigation, and spatial analysis. The partnership aims to merge Urbi's refined geospatial insights with ZainTECH's digital expertise. This collaboration will enhance ZainTECH’s ability to tackle complex regional issues by integrating sophisticated mapping and analytics with cutting-edge digital technology.
UL Solutions: Through this strategic partnership, ZainTECH has become the first ICT company in the region to be designated as a SPIRE™ Qualified Company by UL Solutions. This achievement positions ZainTECH as a trusted provider and the go-to source for quality, verified, smart building digital solutions, utilizing its own SPIRE™ Qualified Assessors, thereby solidifying its leadership in the smart building sector. SPIRE is the world’s first smart building assessment program that offers a holistic evaluation of a building’s technology and operational performance.
HTC Vive: Through this strategic partnership, ZainTECH will offer HTC VIVE’s industry-leading XR hardware and VIVERSE, the platform for business spatial collaboration across the MEA region. Extended reality (XR) and virtual reality (VR) features are being demanded by a growing number of clients, and as networks have adapted to support the higher data streams necessary to provision such features, ZainTECH sees the demand for such services only growing.
ZainTECH Drones on Display
AI and Digital Data Driving Sustainability
Digital data has never been more valuable than it is in modern times, given advances in artificial intelligence (AI), which are driving significant predictive capabilities that enterprises can utilize to make their operations more efficient and impactful.
The fact that ZainTECH has a capability matched to every touchpoint with corporate data—from source to organization and computation, through to cybersecurity, storage and cloud solutions—makes the company perfectly positioned to support organizations with their respective AI-enhanced digital transformation. Throughout these implementations and transformations, ZainTECH aims to uphold its commitment to paving a sustainable future.
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